Blue Genie provides technical marketing™ services. What is technical marketing™, you might ask?
Technical marketing™ is modern marketing with a primary focus on data collection and analysis, marketing automation, and data-driven decision making. It’s marketing at its best, empowered with technology.
Data is at the heart of everything we do. By carefully collecting, analyzing, and driving decisions with data we’re able to offer powerful marketing campaigns, often at a fraction of your possible investment.
As your partner, we take on your online business growth not just as another project but as an addition to our very own business success. Our small and dedicated team is unlike working with a big agency. It’s just downright personal with us, and delivering results for you is what Blue Genie lives for.
Perhaps the biggest value we bring to your business is not just our services individually but the management of all the marketing needed under one umbrella, and the positive drive we would constantly provide towards your business growth.
Please see our packages or individual services on this page. And, if you’d like to know more about technical marketing, our technical marketing™ for success blog should be good primer.
Start your technical marketing™ with our foundations package now
Establish the foundations for your data-driven marketing, and start generating leads.
Data Driven Marketing
- Find out data about your customers
- Utilize analytics tools fully to inform all marketing efforts
- See how data-driven decision making can help grow
We can find out information about your customers, your product to market fit, the keywords people are using to find your business, and more. The work we put into research will inform and increase effectiveness of all your marketing.
There’s an old saying in business, “what gets measured gets managed”. This thinking applies to technical marketing fully. It’s critical to put in place the tools to measure and analyze the data gathered.
All the technical know-how only goes so far. Business knowledge and experience is what ties it all together. Good thing, we have a massive amount of experience and we care about your business as much as you do. We’re here to guide you through the many aspects of digital marketing.
- Relieve responsibility for your e-commerce
- Partner with a team with experience in growth
Goal Setting & Tracking
The first step in managing your e-commerce should be setting S.M.A.R.T. goals. (Specific, Measurable, Attainable, Relevant, Timely). We can help you get more specific and give you the tools to measure quality and quantity of all marketing efforts.
Ongoing Analysis & Adjustments
Once we have our goals and measurement/analytics tools in place we constantly monitor progress and make adjustments. Adjusting and course correcting is at the core of all that we do.
Reporting & Consulting
Each of our e-commerce management clients is unique, and we passionately try to meet all the expectations. Most importantly, thanks to the kind of work we do, we can continuously report with specific data, with ultimate goal to show great ROI.
E-Brand Strategy Consulting
Your brand is your perceived value. In the end, people not only purchase your products or services but also the perceived value of what’s being offered. It’s vital to make sure you represent your brand in a clear and precise way in this super connected digital marketplace.
Alignment With Market
Website Development & Maintenance
User Experience & Flow
Updates & Maintenance
SEO & Online Advertising
Two things make online advertising incredibly valuable and almost always a high ROI decision. One, it doesn’t take a lot of resources to start, and see results. Two, we can really drive success with testing and data collection from our advertising actions, and grow based on real data collected. We can start slow, and with testing and data collection, grow our efforts based on our findings, and adjust our sails as we go.
Search Engine Optimization
Pay Per Click Advertising
Social Media Marketing
Phone: 425 777 0793
Address: 2305 Ashland St., C-404 Ashland, Oregon